Before deciding what to do we researched a few thriller openings, we did this to collect some ideas which we could use. We came across the film Seven, we wanted to base our opening on some ideas we seen in this opening. Its quite a dark and creepy thriller opening and that's what we wanted, in our piece we used a lot of dark shots, scary fonts and made into a sort of montage of a stalkers planning, we wanted to show a gap in time by showing the planning of an event and then switching to the event itself. We used normal forms and conventions in our media piece, our opening was a thriller, we used a male suspect and a female victim. Having a female victim is a typical convention of a thriller. We wanted to show the victim being vulnerable by tying her to the chair, also in the reoccurring shot the victim is in a dark room on her own to show that there is no one to help her. We wanted the male suspect to be shown as a mysterious character, we hid his identity by having all his shots from behind so the viewer can't see his face. We tried to emphasise his masculinity by having him hold some kind of weapon in one of his shots and in another wearing a vest, we originally used the vest to show the suspects tattoo, this might make the audience think he was a bad character but we couldn't get the right shot so we decided against it. With our production we also wanted to slightly change the normal idea of a having an adult as the "main suspect", we changed this by having a teenager as the character instead. We also had the suspect in one shot wearing clothing which any other teenager would wear.
How does your media product represent particular social groups?
Our production piece is a thriller, by stereotypical views this will be a film suited for young teenaged males. Young male adults are more into actions and other films around that genre so our target audience was young adults and teenagers. Other social groups such as teenaged females probably wouldn't be interested in our product because stereotypically girls might be more interested in more romantic films. There are a lot of dark and sort of creepy shots in our piece which could represent and attract "emos" and other social groups of this type.
What kind of media institution might distribute your product and why?
The media product was a low budget production, this means that no major media institution would be interested in distributed it. The only way of distributing the product on the budget that we had, which was nothing would be to start some kind of viral campaign on the Internet. Uploading it on video websites such as Youtube or social networks such as Facebook or Myspace could get the product the publicity it needs. Posting it on social networking websites can create word of mouth which would get more and more people interested in media piece, if it really relates to the target audience then the young people who watched it would begin to talk about it. If the audience is really interested in it and its getting good publicity, there is a chance of getting financial aid to turn this into a media product which could make a profit.
Who would be the audience for your media product?
Our target audience was male teenagers and young adults, the piece is a montage of different shots. I don't think there is anything in the piece which would attract other audiences. Obviously it wouldn't be suited to children or families because there is multiple shots of someone being tied up and someone carrying a weapon. The older generation of viewers wouldn't be interested in the product because there simply isn't anything they could really relate to, I think if our casting was different and we had adults and teenagers playing the characters then they might take an interest.
How did you attract/address your audience?
We thought that because we were using young people as the characters, young people and teenagers would be able to relate to the characters. We were mainly aiming the product at young males, the typical young male is more interested in action and thriller films. Our product is a thriller but we tried to give it an action element, we did this by the speed and length of each individual shots. We didn't want the production to seem to repetitive so we tried to vary the speeds of the shots and place the titles in different places to keep the audience interested.
What have you learnt about technologies from the process of constructing this product?
Whilst constructing this product I think that I now have a better understanding of the technologies I used, we used a number of technologies which were new to me. When doing the reoccurring shot we used over hanging lamps, I hadn't used these before so it was tricky getting the positioning right. The hardest part when using them was trying to get a good balance of lighting and darkness. I had never filmed before so getting the right shots was difficult, I tried many different angles to finally get the ones we were going to use. One of the biggest problems when constructing the piece though was editing, I also had never used the Apple Macs so trying to edit was hard. Filming was probably the easiest part of the production, the hardest part was editing, it was a lot of work putting all the shots together. Our piece contained many different short shots so we had to make sure there was no continuity errors. After doing the production I now have better understanding of how to get the best result when using the technologies.
Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
When comparing my preliminary to my production piece I have noticed quite a lot of errors. I now know what shots should be used and where and know the best way to put shots together. We had a lot more time to edit and put this production together, this gave us time to make sure there were no continuity errors, the pace of the shots was right and the music was right. I think our final production looks a lot more professional. With this piece we had a lot more freedom to do what we wanted to do, when doing the preliminary we had to follow some points which restricted us.
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